BMW i8 - concept design
Discover how we gave this fresh visual look for The BMW i8, an icon and classic of the future car. We wanted to re-imagine how this iconic car will look in collateral pieces, magazine ads, bespoke box, and billboard design
What we've done
- Fresh and modern re-design
- Collateral design
- Bespoke box design
- Magazine ads
- Billboard sample
The first BMW plug-in hybrid combined the best of both worlds: it brings together sheer driving pleasure and excellent driving performance.
"The first of its kind"
The BMW i8 combines many unique attributes: sports car, coupé or roadster, pioneer, brand-shaper, innovator, future-oriented design. A typical future classic. 😊